
Last weekend I returned home from an amazing two weeks in Tolentino, Italy… The converted farm house we stayed at was in the heart of Italian hills and mountains, limited internet and mobile signal meant I was temporarily cut off from the world and able to work (un-interrupted) on projects such as writing and illustrating a children’s story book, mapping out plans for the future and new ideas for my business.
I believe a ‘work hard play hard’ mentality is a must for all business owners, because getting consumed by your own company is so easy! I mean 9 times out of 10, the reason people start-up a business is to create a unique and fun kind of lifestyle they wish to live!
However, it is easy to become a slave to your own business because its needs are far greater than you first think… Like a new-born, a business needs 24/7 care and total commitment for it to grow and develop! So your personal and family life can often be tested or even suffer because of the business YOU created!
With this in mind, remember that holidays are VERY important for everyone, so don’t feel guilty or find excuses to work 12 months of the year! Often if you step back, reflect, catch up on some Zzz etc then life can look much different!
So… Who is Montgomery Moon?
Well, this has been on my to-do list for many years now… To create a versatile and fun character that can be used to educate and entertain both young and old!
Whilst in Italy I started to write and illustrate a storybook for children, the main character being Montgomery Moon… The book was awesome fun to write, in just two weeks it was written along with 80% of the illustrations completed! My task now is to finish off the illustrations, scan and print, paint each by hand, re-scan, add text then away we go! My first children’s storybook!

Once completed I aim to pull a few strings with the owner of a large printing company we used to supply with work, request the assistance of a published author I know through Tidy Design and work real hard to get this illustrated story book into every good book shop!
Ok, this may sound like I am mad! Especially as I have 101 other business ventures on the go all at once! However, I feel life should be challenging and push you to the limit! Plus my wife and I are expecting a little boy in September, and as I cannot knit a jumper or blanket like she can, this is my gift / project dedicated to him from me! Who knows, maybe it will generate some book royalties and pay for driving lessons (or a car) in 17 years time!
We truly live in exciting times when it comes to promoting new products and innovative ideas to the masses. Self-publishing for example is another option, sites such as amazon have opened many doors for selling products, I could create and market my own Montgomery Moon website, sell online, focus on SEO, use social media sites such as twitter to promote the idea etc… The list goes on!
So, that is what I have been doing over the last two weeks whilst on holiday in Italia… To find out more about Montgomery Moon please visit http://montgomerymoon.com or follow him on twitter @montgomerymoon
Lots of cool things are in the pipeline Re this project so please stay tuned! If you would like to find out more or post your thought / feedback below on this blog or blog post then please do.